VitVox: Logo Design
Summary
VitVox is a Chicago-based start-up focused on life coaching in the areas of business, health/wellness, and finance. They specialize in helping people find the what and how to grow into the career, health, and life skills they desire. They later also added VitVox Ventures, a separate but partnering company, to pair investors with up-and-coming entrepreneurs and small business owners which the Dresden team also provided a related logo for.
DESIGN
Josh Feit
SERVICES
Logo Design
The idea for a retro color palette actually came out of one of the other initial concepts we presented to them. In the brainstorming process, one of the associations that kept surfacing from the name VitVox was that of an 8-bit video game. While the 8-bit concept was eventually discarded in favor of the overlaying Vs, the retro colors remained.
VitVox strives to help their clients discover their life voice, carrying them into doing work that is meaningful, impactful, and fulfilling making it an easy choice to create a vibrant brand.
